Description
Make Time: How to Focus on What Matters Every Day, written by Jake Knapp and John Zeratsky, tackles the modern challenge of constant busyness and digital distraction. First published in 2018, the book introduces a customizable system built around four elements: Highlight, Laser, Energize, and Reflect.
Rather than prescribing rigid rules, Make Time encourages experimentation. Readers choose one daily Highlight—the most important thing they want to accomplish—and then apply practical tactics to protect attention, manage technology, boost energy, and learn what works through reflection.
Drawing on insights from design thinking, behavioral science, and real-world testing at companies such as Google and YouTube, the book offers actionable strategies that adapt to different schedules and lifestyles. It pairs especially well with focus- and execution-centered systems.
What This Book Covers
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Choosing a daily Highlight to drive focus
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Reducing distraction from devices and apps
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Creating focused time blocks
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Designing environments that support attention
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Managing energy through sleep, movement, and breaks
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Reflecting daily to refine routines
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Building sustainable focus habits
Key Benefits
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Flexible system adaptable to any schedule
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Practical tactics you can apply immediately
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Reduces distraction without extreme rules
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Encourages intentional living and focus
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Complements deep work and prioritization frameworks
Product Details
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Authors: Jake Knapp, John Zeratsky
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Category: Productivity / Focus / Personal Development
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Language: English
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Original Publication: 2018
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Format: Paperback / Hardcover / Kindle / Audio (availability may vary)
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Who This Book Is For
This book is ideal for readers who want practical control over their time and attention without rigid productivity systems. It resonates with professionals, creatives, entrepreneurs, and anyone looking to slow down busyness and make consistent progress on meaningful work.
